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Taschen: Logo Design

taschen logo design book

It’s nice to find a package waiting for you when you arrive at the studio in the morning. Doubly so when it’s a Taschen design book featuring your work. The 384 page softcover focuses on the best of identity and branding:

‘Everybody knows that brand identity is key. A good logo can glamorize just about anything, so it comes as no surprise that logo design is a crucial step in the development of a product or service.

This exhaustive guide brings together diverse logos from over 30 countries, organized into chapters by theme, such as media, retailers, events, regions, service and agencies. A full index provided at the end of the book lists each logo`s company, designer, and designer`s website. Also included is a case study section, concentrating on logo application and development.’

Available from Taschen online and all good book shops. Sweet.

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